Deloitte Partners with Sydney Worldpride

As a partner of Sydney WorldPride 2023, Deloitte wanted to celebrate inclusion with a bold and vibrant visual identity that would sit outside of the Australian corporate landscape.

The challenge was to create something expressive and distinctive while still working within the Deloitte brand. Illustrated typography and rich textures became the core of the visual language, creating a flexible system that could adapt across a wide range of touchpoints, from multi-day events and social content to digital platforms and Deloitte’s reporting templates.