S200 OILGONE

A world leader in the remediation of oils spills both on water, land and in soil. Launching within APAC required it’s own identity on both tender and in a commercial environment. The identity needed to stand strong with in it’s competitors and have a simple and easy visual concept. Bold direction of copy allows it to communicate it’s purpose easily, simply put ‘oil gone’. Secondary is a abstraction of Australia to announce ownership with in this market.